Takeover Tracker

vs

52 shared · 26 different

core competencies

Side-by-Side Comparison

MetricMarket Research Analysts and Marketing SpecialistsPublic Relations Specialists
Risk Score32.4%30.2%
Risk TierMedium RiskMedium Risk
Risk Percentile52th40th
Tasks at Risk (>50%)4 / 136 / 15
Median Salary$76,950$69,780
Employment861K281K

Skill Comparison

|

Sorted by largest difference

Analyzing Data or Information
MathematicsAI-Vulnerable
Processing Information
Communications and Media
Performing for or Working Directly with the Public
Interpreting the Meaning of Information for Others
Mathematical Reasoning
Communicating with Persons Outside Organization
MathematicsAI-Vulnerable
CoordinationAI-Resistant
Time Management
Customer and Personal Service

Protective Factors

Higher values indicate stronger protection against AI displacement

Market Research Analysts and Marketing Specialists

31%

total discount

Public Relations Specialists

33%

total discount

Task Risk Comparison

Tasks sorted by AI automation risk — higher means more automatable

Market Research Analysts and Marketing Specialists

4 of 13 at risk
71%Gather data on competitors and analyze their prices, sales, and method of marketing and distribution.
70%Monitor industry statistics and follow trends in trade literature.
55%Measure and assess customer and employee satisfaction.
50%Prepare reports of findings, illustrating data graphically and translating complex findings into written text.
49%Develop and implement procedures for identifying advertising needs.

Public Relations Specialists

6 of 15 at risk
86%Post and update content on the company's website and social media outlets.
76%Arrange public appearances, lectures, contests, or exhibits for clients to increase product or service awareness or to promote goodwill.
64%Update and maintain content posted on the Web.
53%Develop plans or materials to communicate activities undertaken by organizations that are beneficial to the environment, public safety, or other important social issues.
51%Plan or direct development or communication of programs to maintain favorable public or stockholder perceptions of an organization's accomplishments, agenda, or environmental responsibility.

Wage Comparison

Public Relations Specialists earns -$7,170(-9%) vs Market Research Analysts and Marketing Specialists
Market Research Analysts and Marketing SpecialistsPublic Relations Specialists
10th
$42,070$40,750
25th
$56,220$51,970
Median
$76,950$69,780
75th
$104,870$95,940
90th
$144,610$129,480

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