Takeover Tracker

vs

53 shared · 20 different

core competencies

43%medium risk
Online Merchants

Side-by-Side Comparison

MetricSearch Marketing StrategistsOnline Merchants
Risk Score34.0%42.9%
Risk TierMedium RiskMedium Risk
Risk Percentile62th87th
Tasks at Risk (>50%)6 / 1512 / 15
Median SalaryN/A$81,270
EmploymentN/A1.1M

Skill Comparison

|

Sorted by largest difference

Provide Consultation and Advice to Others
Analyzing Data or Information
Interpreting the Meaning of Information for Others
Developing and Building Teams
Updating and Using Relevant Knowledge
Developing Objectives and Strategies
Scheduling Work and Activities
Organizing, Planning, and Prioritizing Work
Judging the Qualities of Things, Services, or People
Complex Problem SolvingAI-Resistant
Economics and Accounting
Systems AnalysisAI-Augmented

Protective Factors

Higher values indicate stronger protection against AI displacement

Search Marketing Strategists

30%

total discount

Online Merchants

27%

total discount

Task Risk Comparison

Tasks sorted by AI automation risk — higher means more automatable

Search Marketing Strategists

6 of 15 at risk
71%Optimize digital assets, such as text, graphics, or multimedia assets, for search engine optimization (SEO) or for display and usability on internet-connected devices.
70%Conduct online marketing initiatives, such as paid ad placement, affiliate programs, sponsorship programs, email promotions, or viral marketing campaigns on social media Web sites.
68%Assist in setting up or optimizing analytics tools for tracking visitors' behaviors.
55%Manage tracking and reporting of search-related activities and provide analyses to marketing executives.
52%Participate in the development or implementation of online marketing strategy.

Online Merchants

12 of 15 at risk
89%Calculate purchase subtotals, taxes, and shipping costs for submission to customers.
88%Receive and process payments from customers, using electronic transaction services.
87%Create, manage, or automate orders or invoices, using order management or invoicing software.
85%Order or purchase merchandise to maintain optimal inventory levels.
70%Upload digital media, such as photos, video, or scanned images to online storefront, auction sites, or other shopping Web sites.

Wage Comparison

Search Marketing StrategistsOnline Merchants
10th
N/A$46,230
25th
N/A$60,820
Median
N/A$81,270
75th
N/A$110,030
90th
N/A$147,830

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Risk-adjusted salary comparison
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