Takeover Tracker

30%medium risk
Marketing Managers
vs

68 shared · 13 different

core competencies

Side-by-Side Comparison

MetricMarketing ManagersAdvertising and Promotions Managers
Risk Score29.8%30.8%
Risk TierMedium RiskMedium Risk
Risk Percentile38th43th
Tasks at Risk (>50%)5 / 157 / 15
Median Salary$161,030$126,960
Employment385K21K

Skill Comparison

|

Sorted by largest difference

Resolving Conflicts and Negotiating with Others
Developing and Building Teams
Provide Consultation and Advice to Others
Coordinating the Work and Activities of Others
Selling or Influencing Others
Communications and Media
Establishing and Maintaining Interpersonal Relationships
Guiding, Directing, and Motivating Subordinates
Identifying Objects, Actions, and Events
Monitoring and Controlling Resources
Interacting With Computers
Making Decisions and Solving Problems

Protective Factors

Higher values indicate stronger protection against AI displacement

Marketing Managers

33%

total discount

Advertising and Promotions Managers

32%

total discount

Task Risk Comparison

Tasks sorted by AI automation risk — higher means more automatable

Marketing Managers

5 of 15 at risk
71%Compile lists describing product or service offerings.
56%Use sales forecasting or strategic planning to ensure the sale and profitability of products, lines, or services, analyzing business developments and monitoring market trends.
54%Identify, develop, or evaluate marketing strategy, based on knowledge of establishment objectives, market characteristics, and cost and markup factors.
53%Develop pricing strategies, balancing firm objectives and customer satisfaction.
51%Evaluate the financial aspects of product development, such as budgets, expenditures, research and development appropriations, or return-on-investment and profit-loss projections.

Advertising and Promotions Managers

7 of 15 at risk
87%Create media notices about events.
85%Coordinate with the media to disseminate advertising.
83%Prepare budgets and submit estimates for program costs as part of campaign plan development.
72%Gather and organize information to plan advertising campaigns.
53%Plan and execute advertising policies and strategies for organizations.

Wage Comparison

Advertising and Promotions Managers earns -$34,070(-21%) vs Marketing Managers
Marketing ManagersAdvertising and Promotions Managers
10th
$81,900$63,000
25th
$111,210$85,990
Median
$161,030$126,960
75th
$211,080$178,570
90th
$239,200$239,200

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Head-to-head task automation timeline
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Career transition paths from each job
Risk-adjusted salary comparison
Combined protective factor strategy
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